Sound Solutions

Our consultancy and design services

Your brand in sound

Your brand is making sound right now! We’re talking all sound, from the human voice and all the sound in your branded spaces, to designed sound like sonic logos and custom music.

Each of these expressions of collectively forms your brand’s sonic identity. Each of these must be carefully considered and designed in order to give your brand maximum competitive advantage. We have unparalleled experience creating strategies and assets that ensure that your brand’s sounds acts in harmony.

BrandSound Assets

BrandSound is variable and multi-dimensional, but it can be divided into five core assets types...

These assets can be deployed across a range of touchpoints, like advertising, corporate videos, podcasts, shops, offices, apps, telephone systems, and events.

Sonic logo Brand music Brand voice Earcons Soundscapes
A short, memorable sound. Your brand’s audio DNA. Bespoke or curated music used by your brand. A consistent, appropriate voice (or voices) that speaks as your brand. The audio equivalent of an icon, used to aid user experience. Ambient background sound for physical spaces.

Consultancy services

BrandSound Audit

A BrandSound Audit analyses your current sound and that of your competitors.  The resulting in-depth report highlights key areas for improvement and opportunities to advance your brand, referencing both scientific literature and creative concepts for your brand.

Retail Sound Audit

Commercial spaces are getting louder. Music and noise in these environments has a huge impact on sales, product selection, customer and staff wellbeing, and productivity. Our Retail Sound Audit is analysis of the sound in your physical spaces and highlights actions for improvement.

BrandSound Guidelines

No brand should be without a clear definition their sound, but most guidelines focus solely on visual characteristics. BrandSound Guidelines are a valuable resource for creating and briefing all of your future sound, ensuring it’s consistent and creative.

BrandSound Workshop

Sound has an enormous impact on our lives and our businesses. Because these effects are mainly subconscious, problems often go unnoticed. Our BrandSound Workshop provides a unique education on the impact of sound, and includes powerful exercises to help define your company’s unique sound.

Brand Voice Consultancy

In this age of new voice technologies, defining your brand voice has never been so important. Our services provide audio resources for future voice briefs, such as exemplars, and helps select and record appropriate voice artists.

In addition to these services, we also provide additional consultancy such as project management, reviews and updates, and consumer research.

Design services


Sonic Logo

A sonic logo is a short audio mnemonic that encompasses your brand’s personality. The sonic logo is the core of your designed BrandSound and should influence all other sound, such as custom brand music and app sounds. It can be used across touchpoints such as traditional and on-line advertising, interactive media, and telephone systems.

Generative Soundscapes

Music playlists in retails spaces or offices can often be repetitive and counter-productive. Generative sound provides a fresh stream of sound which never repeats. This ambience music can mimic musical styles or natural sounds, and is designed specifically to provide healthy background sound in physical branded spaces.

Brand Music

Custom-composed brand music is a powerful way to express your brand’s personality through touchpoints such as advertising and telephone sound. We can also create custom playlists for use in media.

Alchemizer Sound-system Optimisation

Many retail spaces play music through poor quality speakers, which degrade customer experience. With one smart box, we can dramatically improve the perceived quality of large, installed sound systems for a tiny fraction of the cost of replacement.

Earcons and App Sounds

An earcon is the audio equivalent of an icon. Earcons encourage product engagement and give users a more informative, intuitive experience – all whilst simultaneously expressing your brand personality.

Branded Ringtones

Branded ringtones can make office spaces more pleasant and express your brand in environments outside of traditional reach. Client staff have given great feedback on their branded ringtones – and have even voluntarily chosen to install them on their personal phones too.

Discover how sound can transform your business.
Contact us today for an initial consultation.